AstaCran™
Astaxanthin plus Cranberry Seed Extract
A supplement designed to bring out the beauty from within.
Target baby boomers and the aging population with a nutritional supplement
that promotes youthful, healthy skin and hair.
The market for graceful aging

We are in the midst of an explosion in our aging population, with nearly 1 in 3
people in the USA and Europe reaching age 50 by the year 2010. This active,
affluent group is looking for help in stemming the tide against the impacts of
aging. Dietary supplements are important elements of maintaining health and
vigor. But there is also a growing opportunity for supplements that target the
way we look and slow the visible signs of aging.
AstaCran™: Supporting the body against the visible effects of aging
AstaCran is a supplement formula designed to target consumers’ need for
support against visible aging. It features a synergistic combination of natural
astaxanthin sourced from microalgae and cranberry seed extract that, in
combination, protects both the human body from UV and oxidative stress
damage and provides nutritional support for healthy hair and skin.
A member of the carotenoid family, astaxanthin is one of the most powerful
antioxidants yet discovered. As an antioxidant, it has been shown to be up to
500 times more powerful than Vitamin E, 10 times as potent as beta-carotene
and 5 times more potent as lutein. This high level of antioxidant activity means
much better efficacy with the many age-onset conditions related to oxidative
stress. In addition, studies have shown that astaxanthin provides protection
from UV damage to our bodies’ cells. In fact, it has been shown to be 1,000
times more effective in protecting cells from the effects of UV light than both
beta-carotene and lutein.
Cranberry seed extract is one of nature’s best sources of omega-3 and omega-6 fatty acids in an optimal 1:1 ratio. It is rich in natural phytosterols, natural alpha, and gamma tocotrienols (vitamin E complex) that help protect skin from oxidative stress. as well as. The nutrient profile of cranberry seed extract delivers effective support for healthy skin and hair. At the same time, cranberries have a very favorable image with the consuming public.
The AstaCran™ brand
A commitment to quality and efficacy you can trust
Valensa International is one of the world’s leading manufacturers of
targeted, high value supplemental nutrition for Anti-Aging. AstaCran
is a unique, synergistic nutrient package that relies on good science
and the highest quality in manufacturing. We employ our proprietary
DeepExtract™ supercritical CO2 process to create the best quality
materials and our O2B™ Peroxidation Blocker stabilization technology
to ensure long-term stability and efficacy for the consumer. We are an
excellent partner to ensure continuous supply and unparalleled quality
as you look to build your brands around and Anti-Aging product.
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Market Facts
- More than 100 million people inthe USA will be age 50 by the year 2010
- 75% of visible effects of aging are related to sun exposure
- UV protection is the fastest growing segment of the personal care industry Cosmeceuticals are currently 17% of total body care retail
- Cosmeceuticals are currently 17% of total body care retail
- Natural/organic market growth is over 10% per year
Health Focus
- Oxidative stress
- UV damage to cells
- Anti-Aging
- Healthy skin & hair


